RETAILTAINMENT
The fusion of shopping and showtime, where every moment is an experience worth celebrating.
EVOLUTION OF IMMERSIVE EVENTS
GET GLAMMED BY CHANEL
Reimagining classic events with elevated storytelling, pairing experiences and interactive twists that keep them fresh and relevant.
FIERCE & FABULOUS
CONNOISSEURS NIGHT
DISTILLED
WITH TIME
FIND YOUR
FRAGRANCE
CURATED ACTIVATIONS
Transforming the Piazza and beyond into dynamic stages – from high-energy competitions to glamorous Fashion Show cases – creating must see moments at sea
A series of quick, fun challenges inspired by “Minute to Win It,” designed to boost engagement and drive traffic into Princess stores through daily interactive activities.​
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Flying Dress Experience.
GAMIFICATION
Infusing retail with tech-driven gamification that turns shopping into play — guests engage, compete, and win while connecting more deeply with products and brands.
POP UP EXPERIENCES
Exclusive, limited-time pop-ups with iconic brands across liquor, beauty, fashion, and more. Guests will discover curated capsules tied to destination highlights, making every day unforgettable.
STRATEGIC PARTNERSHIPS
Our retail programming will enhance and complement Princess’s iconic events, offering guests curated products and experiences that enrich every moment
SUCCESS THROUGH SYNERGY
Leveraging our partnership with OBM, the Port Shopping Guides step into the spotlight — hosting and amplifying key events in-store and throughout the ship to elevate delivery and engagement.
